ImagesMagUK_Digital-Edition_Nov17

COVER PROMOTION

American Apparel’s TR401W Tri-Blend Crewneck Track T-Shirt delivers an “instant wardrobe update”

American Apparel is back!

American Apparel returns with an impressive collection that reflects its heritage and maintains its unmistakable presence in printwear and retail markets

A merican Apparel is known for bringing fashion into the wholesale arena. Founded as a wholesale company, when T-shirts were boxy and one-size-fits- all, American Apparel created new silhouettes in innovative fabrics, and made basics into everyday classics. Gildan’s acquisition of the American Apparel brand in 2017 has ensured that the brand will continue to evolve. Now that American Apparel is a member of the Gildan family, it is collaborating with a company that shares its belief in combining style and integrity, fashion and ethics, manufacturing and sustainability, product choice and availability. Like

American Apparel, Gildan strongly believes that operating responsibly, treating employees with respect and dignity, providing safe and ethical work environments, and continuously pursuing ways to reduce its impact is critical to success and future growth. As part of the Gildan family of brands, American Apparel promises that it will not only continue to maintain the product attributes that made it a favourite, but will also provide an improved customer service experience through its newly enhanced infrastructure, marketing support and distribution network. “We will work hard to deliver even better value to you, yet

our spirit lives on with the core styles that made American Apparel the go-to brand for fashion basics. We’re staying true to the high-quality, iconic styles you expect from us by continuing to offer cutting-edge finishes and on-trend looks with a modern fit.” A cut above With a wide range of apparel for any occasion, American Apparel’s offering is positioned as a cut above the rest. From collections of T-shirts, tank tops and sweats to unique lines of bodysuits, shorts and leggings, every style is designed to meet the demands of even the most discerning decorator or end-user.

20 images NOVEMBER 2017

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